GDPR: Google fined EUR 50 million for rookie mistakes. The decision’s impact on the market

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GDPR: Google fined EUR 50 million for rookie mistakes. The decision’s impact on the market 

30 January 2019

On the 21st of January 2019, Google was fined with EUR 50 million for the longterm non-compliance with certain main provisions included in the GDPR regarding the obligation to provide information to data subjects, but also to rely on a legal ground when processing personal data of individuals. Sanctioning Google in this respect comes as a natural reaction of the French authority, taking into account the variety of data processing activities performed by Google, as well as the inherent impact such processing activities have on the private lives of individuals, mainly as a result of combining datasets and identifying behavioural, identity and preference related characteristics of the individuals.   Please find below a series of main observations resulting from the assessment of the decision adopted by the French authority (“CNIL”). 

Silvia Axinescu, Senior Managing Associate

Cristina Iacobescu, Senior Associate

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